Channel Revenue Management Solutions

We offer a best-in-class suite of Channel Revenue Management Solutions that work with all PRMs & Portals. They include purpose built CRM applications that streamline your operational processes and measure channel performance.

Deal Registration

We believe that your CRM should be your single source of truth. Having a seamless platform for your partners is only one part of the equation. Vartopia’s deal registration module includes CRM apps designed to streamline your operations and measure your channel’s impact so you can grow your business without increasing your overhead.

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Vartopia is widely considered to be the best deal registration solution in the market.

SVP, Channels

2 Tier Channel Model

Leverage Vartopia Deal Registration for your multi-tier channel model. Ensure all stakeholders have real-time visibility into the data they need to drive business. Share deal registration records with your distributors/master agents and even allow them to register deals on behalf of their partners.

When a distributor registers a deal, the partner still maintains visibility into the record, ensuring transparency and collaboration. Unlike other solutions, partner users always have access to and control over these deal registrations, fostering trust and efficiency in the channel.

Lead Sharing

Prospects, Vartopia's AI-powered lead sharing module, enables vendors to share MQLs with partners. Once accepted, partners qualify these leads and convert them into deal registrations. This process ensures vendors can track marketing attribution from lead generation to closed revenue.

One key advantage of our solution is our AI. If a vendor shares a lead and a partner registers a deal for the same company, we auto convert the lead to ensure accurate attribution tracking and prevent duplicate data.

Account Mapping

Vartopia’s Account Mapping module bridges the gap between vendors and partners. Vendors can upload a list of target companies that fit their Ideal Customer Profile (ICP), making it easier for partners to identify potential opportunities. By sharing this list, partners understand exactly which companies to target. Vendors can even offer incentive programs to reward partners for registering opportunities with these customers.

A standout feature is Smart Match, which highlights, to both parties, if a partner has previously done business with a listed company across the entire Vartopia Platform.

Channel Revenue Management Solutions

We offer a best-in-class suite of Channel Revenue Management Solutions that work with all PRMs & Portals. They include purpose built CRM applications that streamline your operational processes and measure channel performance.

Deal Registration

We believe that your CRM should be your single source of truth. Having a seamless platform for your partners is only one part of the equation. Vartopia’s deal registration module includes CRM apps designed to streamline your operations and measure your channel’s impact so you can grow your business without increasing your overhead.

Quote image

Vartopia is widely considered to be the best deal registration solution in the market.

SVP, Channels

2 Tier Channel Model

Leverage Vartopia Deal Registration for your multi-tier channel model. Ensure all stakeholders have real-time visibility into the data they need to drive business. Share deal registration records with your distributors/master agents and even allow them to register deals on behalf of their partners.

When a distributor registers a deal, the partner still maintains visibility into the record, ensuring transparency and collaboration. Unlike other solutions, partner users always have access to and control over these deal registrations, fostering trust and efficiency in the channel.

Lead Sharing

Prospects, Vartopia's AI-powered lead sharing module, enables vendors to share MQLs with partners. Once accepted, partners qualify these leads and convert them into deal registrations. This process ensures vendors can track marketing attribution from lead generation to closed revenue.

One key advantage of our solution is our AI. If a vendor shares a lead and a partner registers a deal for the same company, we auto convert the lead to ensure accurate attribution tracking and prevent duplicate data.

Account Mapping

Vartopia’s Account Mapping module bridges the gap between vendors and partners. Vendors can upload a list of target companies that fit their Ideal Customer Profile (ICP), making it easier for partners to identify potential opportunities. By sharing this list, partners understand exactly which companies to target. Vendors can even offer incentive programs to reward partners for registering opportunities with these customers.

A standout feature is Smart Match, which highlights, to both parties, if a partner has previously done business with a listed company across the entire Vartopia Platform.

Renewals

The Renewals Management module is designed to support the end-to-end management of renewal opportunities via the channel. You can integrate it with your Deal Registration program, helping you and your partners stay on top of customer renewals.

Payments

Streamline your partner payment processes with Vartopia’s Payments module. Our Salesforce application allows you to manage incentive programs directly in your CRM, integrating with third-party FinTech providers to automate setup, payment, and year-end reporting.

Partner Explorer

Vartopia has the largest community of channel organisations in the one location. Through our partner explorer you can develop new connections and expand your business efficiently.

We were able to immediately improve the ability of our OEMs and Distributors to leverage deal registration information to build stronger reseller pipelines for Nutanix.

Director, Global Channel and OEM Operations

Vartopia helped increase deal registration pipeline 30% YOY

Channel Manager, CDW

Vartopia is widely considered to be the best deal registration solution in the market.

SVP, Channels

The system is extremely easy to adopt for managers and reps. Vartopia allows us to see all our deal registrations in one place, it's a game changer!

Director, Commercial Sales Group

Interested In Learning More?

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